What’s with all of the 2006 predictions this past week? Is everyone thinking they’re Nostradamus all of a sudden? I’m not really a person to make predictions unless it’s something obvious. So, I decided to comb the web for my favorite ten prediction- top ten-if you will. The following is what I came up with.
10. Peer media will also be ground for rapid growth as new P2P tools will start to provide the ability not only to share and download content but also to edit, remix, mashup, select, and compile content in new valuable formats and styles. Personal Media Aggregators, branded and distributed to specific communities of interest will provide the means to share, collect, edit and republish content both within that network as well as to other related ones. While newspapers and magazines have been the first adopters of these future content delivery and distribution containers, other markets as commercial music, sports and even politics will find great marketing and communication value in them. Via- Robin Good
9. Google Analytics will again drop the hammer on the web analytics industry. After quietly humming along for half of 2006, Google will release new features that will put them on par with all the top web applications, and provide integration with other Google applications that make it an even more compelling offering. Via-Conversion Rater
8. Social sites will micro-segment as well, as the hosting companies and other service providers put out services for all to use. via- Now What?
7. Interest in attention and personalization of information will grow as searchers become increasingly desperate for an easy way to surface the good stuff from all the crap out there. We’ll see many new startups offering personalization products, most of which will be peddling junk. The hype will attract VCs. They will follow each other on in, bleating joyfully as they shower investment capital indiscriminately on good and bad alike. Via- Geeking With Greg
6. Web 2.0 will be looked down upon as a buzzword, and it’s usage will drop off dramatically. It’s already happening, but people will grow tired of the term Web 2.0 and the hype surrounding it. Via- Conversion Rater
5. Watch for sites like Amazon, Froogle and Yahoo to develop turnkey stores that can be integrated into blogs. This will take affiliate programs to the next level. It’s also possible that some electronic commerce sites will partner with the major blogging platforms to make co-branded social commerce even easier. Let’s not forget that startups are hard at work here too, as David Beisel notes. Finally, we may see bloggers who have built a following in certain subject matters, like Thomas Hawk who writes about photography, to go the Treonauts route as they become disenfranchised with e-commerce sites. Via- Micropersuasion
4. It will be a long year of head scratching and simmering disputes in the “content creation” business as the major platforms shift strategy on RSS, in particular, and blogging, broadly. In other words, we won’t get nearly as much accomplished as we hoped. At issue is how content creators export their business model through RSS aggregation platforms. Near the end of the year, though, there will be a breakthrough deal that clarifies business model standards in the RSS space. Via- Battelle Media
3. Grassroots Participation-The ability to leverage the willingness of hundreds of thousands of individuals to contribute, sing, perform, post, edit, filter, share and select content and ideas that are already out there is probably the greatest business opportunity thread to be surfed next. Via- Robin Good
2. Advertising on blogs will grow rapidly in the immediate future. Unfortunately the market still lacks effective tools and services that allow self-servicing of ads on blogs. Blogads, the undisputed market leader has long been lagging behind the need to provide much broader stats ad information on its inventory of blogs, easier ways for advertisers and identify relevant blogs for their campaigns, and prviding end publishers with an effective and fully functional user interface. That makes me think that if there is someone awake out there, with enough money and resources to match and improve upon Blogads clever idea, it would find thousands of good blogs and advertisers ready to support it. Via- Masternewmedia
1. Way too much money funding too many also-ran startups. We’re already starting to see the RSS, calendar, and desktop space clogged. Since this will be another bubble you’ll see a lot of carpetbaggers just in it for the money.
The great thing about the .bomb was that you were able to see who really cared about technology and who stayed in the valley. I know who was here and who left. Winer was one of the ones who stayed. Say what you will but that guy does care a lot about tech. Via- Kevin Burton’s FeedBlog
Regardless of whether any of these predictions are “spot on†or not. I predict that 2006 will be a great year and we’ll see a lot of new interesting companies.
technorati tags: predictions, 2006, feedblog, masternewmedia, conversionrater, micropersuasion